Since the early 1900’s, Baumkuchen, the German King of Cakes, has been immensely popular in Japan. But due to the difficulty of making it, there are not many bakers who are capable of making it.

They thrive in the midst of the difficult Baumkuchen baking process, taking immense care to properly bake the delicate cake thoroughly.

Saitama-based maker Kashihara is at the forefront of Japanese Baumkuchen creation.

The result is a soft and moist cake, cut into perfectly round circles that allow each layer to be admired.

Creating Baumkuchen takes an immense amount of time and patience, but the final product is spectacular.

Hidden among the mountains and lush tea plants in the Makinohara region (Shizuoka Prefecture), you’ll find Takayanagi Seicha. Their goal is to create innovative tea products that highlight the best the area has to offer.

Hidden among the mountains and lush tea plants in the Makinohara region (Shizuoka Prefecture), you’ll find Takayanagi Seicha. 

Every morning, local farmers head to their location, providing fresh tea, a speciality of the area, so the team at Takayanagi can create new delicious snacks.

Community lies at the center of their operation.

For over 50 years, the local community has known they can rely on Takayanagi to support them. But Takayanagi’s social responsibility doesn’t end there.

They are a part of Shizuoka’s Ryokucha Project, which supports local medical professionals and disaster relief.

The humble baked mochi rice cracker (or Arare) is one a staple of Japanese snacking. But this crispy and crunchy treat has a surprisingly long history, tied to Japanese tradition.

Based in Aichi, their secret is their use of the local speciality Tamari soy sauce, which has a strong umami flavoring.

Arare specialists Kikuichi Arare keep this tradition going strong in their local community.

Creating the arare is a long and sometimes difficult process. But are proud of their work and the joy that they can bring to the local community.

For generations people have been enjoying Kikuichi Arare’s arare, and will continue to do so for many more.

Morihaku Seika has been beloved in Gifu (Central Japan) for over 80 years, known for their unique Arare (Japanese rice crackers) and jellies. But their journey to this place started uncoventionally.

Morihaku Seika has been beloved in Gifu (Central Japan) for over 80 years, known for their unique arare (Japanese rice crackers) and jellies.

However, due to a fortuitous turn of events following the Second World War, Morihaku Seika was reborn as a company dedicated to making Japanese sweets and snacks.

Morihaku Seika initially started as a dry cleaning store in 1935.

Today, they pride themselves on their innovative, award-winning flavors. They are always looking to break the mold and create new twists on classic Japanese snacks to excite their customers, led by CEO Mitsuhiro Mori.

Today, they have created over 40 unique flavors of arare, perfectly blending the modern and traditional.

Based in the prefecture of Saitama, family owned business Bairindo has been thriving in the area, becoming a point of pride for the prefecture. When people think of Saitama, the sweets of Bairindo often come to mind.

Based in the prefecture of Saitama, family owned business Bairindo has been thriving in the area, becoming a point of pride for the prefecture. 

In particular their SakuSaku senbei, made with fresh ingredients, love and care, and their luxuriously soft Yawaraka cookie have placed them on the map.

For over 150 years, Bairindo has been delighting the people of Saitama.

At the heart of this business, passed down from generation to generation, is the people involved. CEO Ryota Kuribara not only highly values the experience of his customers,

but he also makes a special effort to motivate those who make Bairindo’s sweets with heartfelt letters.

Amezaiku is the craft of creating handmade sweets that first appeared in Japan’s Edo Period (1603-1867). Intricate and delicate in nature, Amezaiku is beyond simple sweet making, it is an artistic craft.

Amezaiku Yoshihara is a hidden gem nestled in the heart of Tokyo creates handmade amezaiku candy sculptures in a traditional Japanese style made popular over 300 years ago. Learn all about them in our new video series.

Local Amezaiku craftsman Takahiro Yoshihara keeps this tradition going strong even to this day at this handmade candy shop in Tokyo.

Amezaiku's charm stems from crafting it in front of customers

Beyond this, they also create their own drops, made even more delicious by the only natural flavors and colors used in their production.

Handcrafted with love, their candy is one of many hidden gems Tokyo has to offer

In the heart of Japan lies Kyoto, a city alive with history and tradition, where world heritage sites and nature intertwine. As trees shed their emerald leaves, Kyoto embraces the arrival of koyo—the mesmerizing transformation of autumn leaves.

our makers

Kashihara

Saitama-based maker Kashihara is at the forefront of Japanese Baumkuchen creation.

Creating Baumkuchen takes an immense amount of time and patience, but the final product is spectacular.

Discover Our Makers

Takayanagi Seicha

Takayanagi

Kikuichi Arare

Kikuichi

Morihaku Seika

Morihaku

Kashihara

Kashihara

Bairindo

Bairindo

Amezaiku Yoshihara

Amezaiku

Colors of Kyoto

Colors of Kyoto

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